Posts Tagged ‘open source’

 

TV Ad Buyers and Sellers Applaud Videa’s Open-Source APIs Initiative

A few weeks ago I wrote about Videa’s partnership with Sinclair Broadcast Group and Imagine Communications, who together are accelerating the automation of TV Advertising for the entire industry. Their proof of concept is designed to demonstrate open-source APIs for the TV Interface Practices Initiative (TIP). But I didn’t have an opportunity to gauge the […]

 

Are APIs The Key to Local TV’s Survival?

I posted a note on LinkedIn at the TVB Forward Conference recently, and it generated a fair amount of conversation. Here’s what I wrote: “Local TV is a beloved resource throughout the world. Will it be one of the many fond memories that is slipped into a scrapbook, only to fade over time? Not as […]

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